UBS Flags ’Flattish’ iPhone 17 Sales Amid China Market Challenges
UBS analysts report stagnant demand for Apple's iPhone 17 lineup, with global wait times trending flat or lower. The pattern echoes last year's iPhone 16 performance, prompting the Swiss bank to maintain a $220 price target and neutral rating on AAPL stock.
China remains a critical pain point. While Apple secured approval for iPhone 17 Air sales starting October 17, domestic competitors continue outpacing the tech giant in this crucial market. Early sales data suggests the competitive landscape has further eroded Apple's position.